Crescent Sterling Ltd (Metairie)

Name: Crescent Sterling Ltd
Address: 4415 Shores Drive, Metairie, LA, 70006 6804
Telephone: 504-885-1135

Crescent Sterling Ltd is a large advisory firm based in Metairie. It manages $162.64 million of regulatory assets for 441 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of Alabama, Louisiana, Mississippi, and Texas.

Crescent Sterling provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 25 clients. On top of advisory services, the firm doesn't engage in other business activities.

Crescent Sterling: assets under management

The assets under management (AUM) of Crescent Sterling Ltd is $162.64 million. The firm's AUM has grown by 114% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $134.44 million in discretionary accounts and $28.2 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $306.24 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $14.1 million.

Investments

The firm invests in exchange traded securities the most. They account for 50% of the total AUM. The second-largest asset type is investment grade corporate bonds, which make up 29% of the firm’s portfolio. Investments in cash and cash equivalents form 12% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Crescent Sterling Ltd for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients William Howard Thompson serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of William Howard Thompson is high net worth individuals with 56 clients and $125.09 million of assets under management. Among the 7 most similar advisory firms, Crescent Sterling has the 3rd highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $134.24 million for 185 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Crescent Sterling doesn't advise any private funds.

Careers at Crescent Sterling Ltd

The company employs 6 people that are either part- or full-time employees. 50 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

William Howard Thompson has been acting as President since 1 Aug 1992. Helen Eileen Graf joined the executive team most recently as the Secretary/Treasurer/Chief Compliance Officer.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
William Howard Thompson	President	1 Jun 1992	50% - 75%	1431265
Helen Eileen Graf	Secretary/treasurer	1 Jun 1992	50% - 75%	1374761
William Howard Thompson	President/secretary/treasurer/chief compliance officer	1 Aug 1992	75% - 100%	1431265
Helen Eileen Graf	Secretary/treasurer/chief compliance officer	1 Aug 1992	50% - 75%	1374761

Based in Metairie

The principal office where Crescent Sterling Ltd performs its advisory services is located at 4415 Shores Drive, Metairie, LA 70006 6804, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 504-885-1135 or by fax 504-885-1995. The normal business hours are 8:30 am - 4:30 pm on Monday - Friday. You can find more information about the New York firm at crescentsterling.com.